Known as permanent makeup, this is the fine art of depositing pigment into the dermal layer of the skin, allowing you to wake up every day with perfectly defined lips, beautiful brows, and expressive eyes. It’s a great choice for those who live an active lifestyle and want a waterproof, perspiration-proof solution to cosmetic product prolimitations… those who have a desire to eliminate the nuisance of cosmetic application… those who have experienced contact or cosmetic allergies, yet desire the appearance of cosmetics… those who have thin, asymmetrical or poorly defined lips… those who have visual impairments or loss of motor skills that make the application of cosmetics difficult.